AI Insight: What happened in AI’s biggest ever week?

New models, big investments from tech giants, and a milestone is reached for Australian AI adopters. Suhit Anatula explores what these moments mean for the technology.

Sep 08, 2025, updated Sep 08, 2025
Amazon Web Services CEO Matt Garman and Prime Minister Anthony Albanese. Photo: Amazon
Amazon Web Services CEO Matt Garman and Prime Minister Anthony Albanese. Photo: Amazon

We just witnessed “the biggest week in AI history”.

Microsoft launched its own AI models, OpenAI released GPT-5, and Google unveiled world simulators. Meanwhile, one Australian business adopts AI every three minutes. 

Australia hit a milestone: 50 per cent of businesses now use AI. We’ve crossed the mainstream adoption threshold. 

AI adopters are crushing it: 

  • 34 per cent average revenue growth 
  • 38 per cent cost savings 
  • 2.5x productivity improvement 
  • Implementation costs down 57 per cent since January 

But the laggards are falling behind fast. Every month of delay costs 3-5 per cent market share to AI-enabled competitors. 

Australia’s moment 

Amazon just bet $20 billion on Australia – the largest tech investment in our history.

This isn’t just about data centres. It’s positioning Australia as the AI hub of Asia-Pacific. 

Government is backing this: AI Adopt Centres are operational with up to 50 per cent funding for SME implementations. 3,000 AI graduates expected by December. 

The 90-day window

Here’s what’s different now: you have exactly 90 days to act before the competitive window closes. 

Stay informed, daily

Week 1 priorities: 

  • Audit what AI tools your team is already using (you’ll be surprised) 
  • Implement a customer service chatbot (can be done in 48 hours) 
  • Apply for government AI grants 

Month 2-3 priorities: 

  • Automate one back-office process 
  • Train your leadership team 
  • Choose your AI vendor partnerships 

What this means for you 

Stop planning, start piloting. The technology is ready, costs have dropped, government support is available. 

Focus on data quality first. Your competitive advantage isn’t the AI model you choose – it’s the data you feed it. 

Think partnerships, not just purchases. Build relationships with three to four AI vendors while you have negotiating power. 

Australia is having its “AI infrastructure moment” –  everything has aligned for rapid adoption. The question isn’t whether to adopt AI anymore. It’s whether you can move fast enough to capture the advantage. 

Your competitors aren’t waiting. Neither should you. Want the full report? Click here.


Suhit Anantula is a Strategy Designer and Systems Thinker helping leaders across business, government, and the social sector build future-ready organisations. As the founder of The Helix Lab, he works at the intersection of strategy, systems, and AI; enabling organisations to design smarter strategies, embed sustainable systems, and lead transformation with clarity and confidence. (www.suhitanantula.com) 

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