Eastern suburbs council cracks $2b in annual consumer spending
The council area also continued its streak as Australia’s lowest risk council in which to do business.
The City of Norwood Payneham & St Peters reached over $2 billion in annual consumer spending for the first time, according to Spendmapp data, which collects credit card and EFTPOS transactions.
It revealed $2.08 billion in consumer spending for the 12-month period ending May 31, 2025.
This comes after The City was named the lowest risk area of business failure in Australia for the tenth consecutive month by CreditorWatch through the Business Risk Index ranking.
The Business Risk Index ranking considers business-related indicators like property prices, rents, consumer confidence, insolvencies, inflation, interest rates and more.
City of Norwood Payneham & St Peters Mayor Robert Bria said it “shows our City and its community remain resilient in an uncertain economic environment”.
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Events like Norwood Food and Wine Festival, along with AFL Gather Round, were held in the City during this period.
Bria also said “the Council understands the revamped Burnside Village is likely to have some of impact on The Parade in the short term”.
“But is confident the precinct will continue to perform strongly well into the future due the diversity of the precinct’s offering,” Bria said.
The largest spend in the City was in the health sector ($350 million), followed by specialised and luxury goods ($305 million) and groceries and supermarkets ($234 million).
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According to the data, Norwood was the best performing suburb with it accounting for 39 per cent of total spending in the City of Norwood Payneham & St Peters.
Bria said Norwood “continues to be the ‘engine room’ of the local economy”.
“When you consider that almost half ($114 million) of the annual dining spend in our City is in Norwood, it’s easy to see why The Parade is Adelaide’s premier main street,” Bria said.
For a “relatively small council in South Australia”, Bria said being named the lowest risk council area to do business is an “incredible result”.
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Bria also noted that the diversity in the local economy – comprising a range of retail, hospitality, health, and education sectors – has contributed to the City’s results during challenging times.
“I’ve been running a hospitality business on The Parade for 11 years and these results confirm what we’ve known for some time – The Parade is a destination, especially for hospitality,” says Tom McClure, franchise partner of Grill’d said.
“Annual events such as the Norwood Food and Wine Festival and AFL Gather Round add to the vibrancy and appeal, while Council’s ongoing support ensures local businesses continue to thrive.
“As a business owner who previously held a position on The Parade Precinct Committee, I am grateful for the consistent efforts made by the Council to support local businesses and grow the local economy – and the results are in and they’re pleasing to say the least.”
