
Talk station Fiveaa’s breakfast show is heading into dangerous territory as it hovers above single figures in the slot it once dominated.
Today’s release of radio’s fourth ratings survey for 2013 has Fiveaa’s breakfast team of Jane Reilly, Keith Conlon, and Tim Ginever at 10.7 per cent of the available audience, compared to 14.9 for the same survey in 2012 and 17.6 the year before that.
The show has rated in the high teens for years and has lost ground in successive surveys this year.
ABC local radio won the breakfast slot, despite a small slip in share back to 16.8 per cent.
The big winner in today’s survey is Mix102.3, now dominating the airwaves with a 16.8 per cent overall share, well clear of its nearest rival, ABC local station 891, on 12.3 per cent.
Fiveaa’s overall share is down to 11.0, just ahead of youth station Nova on 10.8.
TripleM lost share across the day and night to slip back to 10.0.
The once-dominant evening presenter Bob Francis has slipped to third spot in his evening shift at 11.9 per cent, with mix102.3 on 12.3 and ABC Radio’s Peter Goers well ahead on 16.8 per cent.
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